Archive for the ‘Social Media’ Category

October 4th, 2011

Predicting Success With Social Media

Social media is being used to track and predict the success of movies before they open at the box office. Using commentary on Twitter, Facebook and blogs, it’s possible to ...

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September 23rd, 2011

Facebook Timeline to Encourage Media Sharing

Facebook Timeline

I think it’s safe to say, judging by the Facebook streams I’ve read, that users aren’t entirely convinced about the new Facebook changes… Members are taking full advantage of the ...

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August 9th, 2011

Help or hinder – social media in the face of the London riots

#riotcleanup

Frankly horrifying scenes have played out in London (and now across the country) over the past few nights, with rioters and looters creating havoc that would seem more at home ...

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July 26th, 2011

Three (or four) golden rules for B2B social media marketing

Here’s an interesting read from Niall Cook on the Three Tenets of B2B Social Media, offering “three main principles for marketers in business-to-business industries looking to harness social media.” Many B2B ...

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July 25th, 2011

Why social media matters for successful B2B

Many B2B companies have been slow on the uptake to integrate social media into their marketing strategy. Even though most internet businesses appreciate the benefits of search engine optimisation and ...

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