Archive for the ‘Paid Search Advertising’ Category

July 19th, 2010

M-Commerce – welcome to the future

m-commerce

  As e-commerce becomes ever more competitive, retailers are turning to mobile technology to differentiate from their competitors and keep up with modern advances in the way we shop. Generally, sales are ...

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July 1st, 2010

Spotify Advertising 101

spotify advertising

“Everyone Loves Music” The success of Spotify in the last few years has been huge – its 7 million European users include people from all walks of life, who use the ...

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June 28th, 2010

Facebook Advertising 101

Ikroh on facebook

Using Facebook Ad creates an advert to appear in a small box in the right sidebar of Facebook pages, displaying information, promotions, an image and a link to your chosen ...

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June 14th, 2010

Increase Your Google AdWords Quality Score with Landing Pages

web analytics and SEO

Landing pages are one of the main components of a keyword’s quality score. Second only to click through rate, the landing page is an integral factor in determining the quality ...

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June 4th, 2010

The Lowdown on Search Engine Marketing

search engine marketing

  The worldwide web is a big old place, and everyone is fighting to be number one on Search Engine Result Pages (SERPs). It’s not easy, even if you have an ...

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